After years of resistance, I've surrendered to the photographic social-media siren, Instagram, to broaden my image distribution. Pop-culture vultures will appreciate my account name―haveleicawilltravel―which references Richard Berry’s song Have Love, Will Travel (popularised in 1965 by The Sonics); itself a play on the title of a broadcast ‘western’ from the late 50s early 60s, Have Gun, Will Travel. But I digress...
I’m not entirely satisfied with Instagram’s utility. First, images can only be uploaded using a cellular device. Second, Instagram’s demographics are gender and age-skewed. Third, images displayed on a smartphone or small tablet lack detail. And last, there's no reverse-chronological feed option. But overall, I see why Instagram is so popular, as it's a far more agreeable platform than Twitter or Facebook.
Signing up to another social media platform gave me pause to consider the ease with which one’s work can reach as broad an audience as possible. The internet is a marvellous tool in that regard. But there is, in my view, a couple of drawbacks.
As mentioned, small tablets and smartphone screens aren’t big enough to appreciate detailed images. Sure, they can be expanded on a touch screen, but as a photographer I can’t be sure a viewer will do that. Further, the convenience with which images can be shared matches the convenience with which they can be disregarded. Such considerations shouldn’t matter to me since my 'audience' is first and foremost, me. But I can’t ignore others who appreciate my images.
With that in mind, my first major project for the year will be a photobook of my southern New Zealand journey. I'll provide more detail about it as the project progresses. Meanwhile, I leave you with a few images recently added to the series, Margaret’s Garden―taking the series to 13 images (and counting!); each limited to an edition of 50 and available for $50 each (plus postage and packing). They make a perfect small gift for any occasion!
Thanks for dropping by!